“Désirs is read by our clients. I see it in all
our salons, while other magazines are not
even opened or flicked through quickly.”
Carol Dagbovie, Director, Dessange
Initially designed as a luxury paperJam supplement, Désirs has completely broken free for its seventh season: new editorial line, new format, more pages, new layout. Désirs, in its new formula, will be noticed – and will quickly stand out–in a nevertheless overcrowded segment.
To summarise: portraits of “the movers and shakers of the City”, major interviews, portfolios of photographers and illustrators, urban guide to shops and restaurants - a wide range of easily readable and more in-depth topics to inform and entertain the reader over 164 pages.
Under its new artistic management, Désirs becomes a true “object of desire”, a special magazine that you want to collect and share, offering advertisers a high reversion rate and long reading time.
Qualitative and selective, Désirs boasts a demanding and well-informed, curious and reactive readership, on the lookout for the latest trends and buying high-end products.