“For the launch of a new application, we decided to run a completely different campaign: web and print with paperJam. And this is the first time I have seen a campaign with such impact.”
Thierry Vanbever, General Manager, SD
Worx Luxembourg.
paperJam.lu is the top economic and financial daily in Luxembourg and the Greater Region. Faithful to the editorial line that confers its credibility to paperJam, paperJam.lu monitors economic and financial news via articles and analyses specifically written for the Web.
A true gateway for the business world, the website is enhanced by the publication of press releases, information on the careers of decision makers, an agenda of conferences, workshops and discussions, annual reports, etc.
To extend its accessibility, paperJam.lu is now also available as iPhone and iPad applications. The paperJam brand’s digital offer is supplemented by specific sites: paperjam.tv, paperjam.jobs and index.lu. The success of paperJam.lu is also due to the circulation to more than 12,000 qualified subscribers and contacts of a daily newsletter featuring the essential information and analyses of the day.
With an average of nearly 30.000 visitors/month, more than 310.000 pages viewed/month and an average visit lasting 2 minutes 30 seconds, paperJam.lu is the ideal medium for reaching decision makers and senior managers in the business and finance world on a daily basis.
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